Top 10 at Domestic Film Box Office, Weekend of Apr. 20-22, 2012
Source: Content in Rentrak Theatrical box office updates is produced and/or compiled by Rentrak Corporation and its Box Office Essentials theatrical box office data collection and analytical service.
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Hispanics Seen Highly Engaged on SocNets
Hispanics are growing their adoption of social media, and are more likely than the average online US adult to be socially connected in a number of ways, says Nielsen in an April 2012 blog post. In...
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Ad Spend in BRIC Markets to Grow Rapidly in ’12
Growth in advertising spend this year in the BRIC countries (Brazil, Russia, India, and China) is projected to easily outpace the global average of 5.3%, with each country predicted to have...
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1 in 2 Young Consumers Recoiling From Overconsumption
A high proportion of consumers worldwide feel they are spending too much on unnecessary items and are looking to scale back and live more simply, finds Euro RSCG Worldwide in April 2012 survey results....
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Co. SocNet Posts Said Influencing Most Fans’ Purchase Decisions
There may be some hand-wringing about the ROI of social media marketing, but brand posts apparently can be a powerful influence in consumer purchase decisions, finds Market Force in a survey of 12,000...
View ArticleTop 10 at Domestic Film Box Office, Weekend of Apr. 27-29, 2012
Source: Content in Rentrak Theatrical box office updates is produced and/or compiled by Rentrak Corporation and its Box Office Essentials theatrical box office data collection and analytical service.
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Mobile Share of Paid Search Keeps Growing
Recent reports from IgnitionOne and Marin Software indicate that mobile is at the forefront of paid search growth, and the latest quarterly trend report from Performics appears to support mobile’s...
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Local TV Revenues Dropped in ’11, But Strong Rebound Forecast
Local TV over-the-air (OTA) revenues dropped 7.8% year-over-year in 2011 from $19.4 billion to $17.9 billion, due primarily to the economy and the odd-year election cycle, details BIA/Kelsey in a May...
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For Radio Listeners, Liking is Literal
Radio listeners who like their stations on Facebook overwhelmingly do so out of a simple affinity for the station, finds Jacobs Media in a survey of about 57,000 radio listeners in the US and Canada...
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TV Influence on Online Product Purchases Varies by Gender, Age
Among adults who use the internet while watching TV, women are more likely than men to purchase a product online that was featured on TV, details Nielsen [download page] in an April 2012 report. In...
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Mobile POS Interests 2 in 3 Retailers, Primarily for Customer Service
2 in 3 retailers are interested in investigating a mobile point of sale (POS) or mobile point of payment (POP) solution, finds Motorola Solutions [pdf] in April 2012 survey results. Eliminating those...
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1 in 2 Mobile Subscribers Now Using Downloaded Apps
During the three-month average ending March 2012, 50% of US mobile subscribers used downloaded applications on their mobile device, up about 5% from 47.6% during the three-month average ending December...
View ArticleTop 10 Telecom Websites – June 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Social Networking Websites & Forums – June 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
View ArticleTop 10 Video, Multimedia Websites – June 2012
Note: The Experian Hitwise data featured is based on US market share of visits as defined by the IAB, which is the percentage of online traffic to the domain or category, from the Experian Hitwise...
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Landline Phone Penetration Dwindles as Cell-Only Households Grow
Mobile phones (and particularly smartphones) are growing in popularity, and survey data [pdf] released in June by the US National Health Information Survey (NHIS) reveals that more and more American...
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Most Online Coupon Searches Said Store-Centric
Consumers searching online for coupons and savings are far more likely to be looking for store-centric deals than product-specific promotions, according to [pdf] a ShopAtHome.com analysis of more than...
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Retail Store Managers Report Higher Traffic, Sales Volume in H1
64.2% of retail store managers believe their sales volume was the same or higher at mid-year than at the same point last year, according to [pdf] July survey findings from Levin Management. This is a...
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